MLM Companies

Lyoness / myWorld Review 2026

Cashback shopping network investigated as pyramid scheme in EU

1.6

HomeBusinessWatch Rating

Last updated: March 20, 2026

What is Lyoness / myWorld?

Cashback loyalty shopping program and membership network. Investigated as pyramid scheme in multiple European countries with mixed legal outcomes.

Pros

  • Legitimate partner merchants offer real cashback
  • No product inventory requirements
  • Shopping-based concept is easy to understand
  • Still operating in many countries

Cons

  • Found to be pyramid scheme by Austrian courts
  • Complex unit/voucher system obscures true costs
  • Expensive upfront investments for positioning
  • Multiple EU countries have investigated or banned

Rating Breakdown

Residual Income
1.5

Potential for ongoing passive income

Simplicity
1.5

Easy to understand and execute

Transparency
1.3

Clear about costs, requirements, and income

Community & Support
1.8

Quality of training and community

Value for Money
1.5

Worth the investment

Overall Rating
1.6

Frequently Asked Questions About Lyoness / myWorld

Is Lyoness/myWorld a pyramid scheme?
Austrian courts have ruled Lyoness operated as a pyramid scheme. The company has faced investigations in multiple EU countries. While it continues operating (rebranded as myWorld), serious legal concerns remain.
How does Lyoness make money if shopping is free?
While basic shopping cashback is free, the MLM aspect involves purchasing expensive 'units' or voucher packages for position in the matrix. These upfront investments, not shopping, drive the pyramid structure.